Vodafone Qatar selects Babeleye to power GigaTV video Service metadata

Rome and Cairo, February 22, 2024Babeleye, the specialists in TV & entertainment metadata,
has announced the deployment of its solution by Vodafone Qatar for the GigaTV service
GigaTV by Vodafone Qatar is an all-new smart home entertainment service with instant access to
over 190 live channels, including premium OSN channels, and hundreds of games and apps under
one box. The service provides an image-rich TV guide with extended information per program.

Babeleye’s broad knowledge and expertise facilitated the seamless integration and adaptation of
metadata across different catalogs and channels. Working closely with MediaKind, coupled with
Babeleye’s rich repositories of metadata ensured an enhanced viewer experience for Vodafone
Qatar customers, and will boost engagement and average watch time.

Mahday Saad Al Hebabi, Enterprise Business Unit Director at Vodafone Qatar commented, “Inline
with Vodafone Qatar’s unwavering commitment to delivering innovative, customer-centric solutions,
we are delighted to work with Babeleye to power our Giga TV services. Our continuous upgrades
contribute to the success of Qatar, helping to enable it to become a technologically advanced and
digitally inclusive nation, in line with the Qatar National Vision 2030”

“The tight timeline and the image-centric user interface made this one of the most challenging
deployment we made in 2023, and we’re very satisfied with the outcome. We are thrilled to welcome Vodafone Qatar as our newest customer, and with the result and the close collaboration with all partners that led to this successful deployment” said Lasse Schmidt, Sales Director at Babeleye.


About Vodafone Qatar
Vodafone Qatar P.Q.S.C. (“Vodafone Qatar”) provides a comprehensive range of services including voice, messaging, data, fixed
communications, IoT, and ICT-managed services in the State of Qatar, for both consumers and businesses alike. The Company commenced commercial operations in 2009 and has 2.15 million mobile customers as of 31 December 2023. Its state-of-the-art network infrastructure is expanding to cover key locations in the country with fiber connectivity and 5G, along with an extensive digital ecosystem, which will contribute to Qatar’s continued growth and prosperity. Vodafone Qatar’s vision is deeply rooted in its mission to connect today’s ideas with the technologies of tomorrow by pioneering digital innovation and becoming people’s first choice in telecom and digital services. Please, visit www.vodafone.qa for more details.

About Babeleye
Babeleye is a global specialist in entertainment metadata, powering top satellite operators, media companies, OTT platforms, hospitality, and consumer electronics companies. Babeleye feeds rich localized multi-lingual metadata to EPG services, video catalogs, and content discovery platforms. With origins in broadcasting, interactive television, and metadata management systems, Babeleye builds end-to-end solutions and integrates with best-in-class partners to elevate the viewing experience. Babeleye operates from its offices in Rome, Cairo and Johannesburg. Learn more about Babeleye at www.babeleye.com


Media Relations | mediainquiry@babeleye.com